H&M Beauty Products That Work: My Makeup Secrets
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29 Aug

H&M beauty products that work: My makeup secrets

H&M beauty products review

Did you know that H&M cosmetics is a MAC Dupe?

And here is what you need to pay attention to!

*Disclosure: This post may contain affiliate links, which means that I get a commission if you decide to make a purchase through my links, at no cost to you. Read my disclaimer for more info.

H&M beauty products that work
H&M beauty products that work

Why I love H&M beauty products

Here I used all the H&M beauty products that work like magic. I used them all on these pictures and would actually buy them again when they are finished up. According to the recent rumors, they are so good because they are made of the same fabric where MAC is being made. It’s just I bought all these products for 2$ each!

Here in Portugal we had a summer sale season from the end of July to the end of August. And if you were wondering what to buy – H&M should be on your “to do” list. Especially beauty product because they just make me ditch MAC.

H&M cosmetics is a MAC Dupe
H&M cosmetics is a MAC Dupe
Best H&M Mascara review
Best H&M Mascara review

Best H&M Mascara review – a Clinique Mascara dupe

Maximalist Mascara – They have a great formula and apparently they never changed it because it hasn’t changed since 2010. It’s one of the most brilliant mascaras for a perfect volume. It reminds me of a Clinique Chubby Mascara. It has the same shaped wand and it’s non-silicone. The sale price was 2$ – it’s literally a real deal. It’s advisable that you use a base for this mascara. Like this, it will hold a curl much better.

H&M Eyeshadow recommendations

Metallic Eyeshadows – I picked 2 liquid mate champagne colors and one silver metallic pen. Those 3 babies have taken me aback! I have never seen so good in a while! And they stay 24/7 which means they also don’t smear down and don’t slide anywhere. You will have to take them off with an eye makeup remover.

The wet champagne colors -“Fluid hues on the eye color” dry out on skin literally in 3 seconds. If you want to blend those out, you need to react fast or it will stay in the position you’ve put it. I got one in a pinkish color that is called “Vintage Tulle” and champagne shadow “Frizzante“.

Silver pen – “Easy on the eye color” in the shade “Supermoon” is amazing for highlighting an inner and outer side of an eye. The consistency of it cannot be comparable to any other product I have seen. This is a big recommendation! Pay closer attention to this product if you are planning to stand out from the crowd! I’d use it for a photoshoot, a night out, New Year’s Eve party, and every day to add an extra highlight.

H&M Lip pencil review – An ArtDeco dupe

Lip Definer – One of my most favorite lip colors is this tiny lip pencil that is a total dupe of ArtDeco waterproof 19 one. Insane match in color and it stays for a long time. Since I like to use lip pencil mostly together with transparent lip balms – this one will stay in my cosmetic bag for a long time! I like it – I recommend it.

H&M Concious Lip Balm

Lip Balm with Ginger – I am a big fan of Eco beauty products and this lip balm definitely caught my attention. To be more precise it’s a lip softening product in a tube. She butter, Jojoba oil, beeswax, castor oil, and ginger extracts a very unusual solution as for the lip product extract. But it’s really good on the lips, it makes them softer and moisturized. It can be used before or after lipstick.

H&M Brow Perfector – A Benefit Dupe

The Brow Perfector – Is an amazing product for those who have no tie an intention to spend hours shaping the brows with a pencil or whatsoever. Instead, you can use this bae and that will be it. It’s a total dupe of the Benefit eyebrow shaper except it’s way cheaper. If you ever see it on the shelves – grab it and run! I have mine in the shade “Caramel” for blondes.

Here is also great tips and trick for those who are looking for luxury cosmetics dupes: Dior Lip Maximizer for 4$. What is the best curl holding mascara this year and how to look natural in 5min.

Iryna Fedorchak


Hello, I am Iryna. A creative Ukrainian soul living in Lisbon, Portugal. I know fashion, I speak beauty and I know what lifestyle suits you the best. Here I will show you how fashion manifestation looks like as well as I want it to be an inspiring space for women of all religions and heritage. I hope I can help and advise you about your fashion preferences. Let's do fashion together! I love to create and re-create looks showcasing the life of European Bohemia in Portugal, researching Dos' and Donts' of the beauty realm, throwing my philosophy like confetti.